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Yahoo could announce Google ad deal in a week Source: related news

Yahoo could announce Google ad deal in a week: Source

SAN FRANCISCO: Yahoo Inc could announce within a week a deal with Google Inc in which Yahoo's Web search results would carry Google advertising, a source confirmed on Thursday.

Google / Yahoo Spells Big Changes For Yahoo

Could this be the beginning of the end for Yahoo? Yahoo's interest in a search deal with Google was initially viewed as a poison pill move to thwart efforts of Microsoft to acquire Yahoo. I certainly saw it that way as did many others. Yahoo has continued down this path, announcing a deal with Google late Thursday afternoon. The deal basically outsources Yahoo's search ad placement to Google AdSense. Hey, I use AdSense on my personal blog, so why shouldn't Yahoo! The more the merrier I always say.

Stop Me If Youve Heard This One Before: Yahoo-Google Ad Pact Could Come Next Week

This is beginning to feel a bit like Groundhog Day, but someone is putting out these leaks for a reason. Yahoo (NSDQ: YHOO) and Google (NSDQ: GOOG) could announce an ad outsourcing deal early next week according to a Dow Jones (NYSE: NWS) Newswires report at WSJ. Of course, this deal was said to be coming ‘next week’ last week and a couple of weeks before that.

Stop Me If You've Heard This One Before: Yahoo-Google Ad Pact Could Come 'Next Week'

This is beginning to feel a bit like Groundhog Day, but someone is putting out these leaks for a reason. Yahoo (NSDQ: YHOO) and Google (NSDQ: GOOG) could announce an ad outsourcing deal early next week according to a Dow Jones (NYSE: NWS) Newswires report at WSJ. Of course, this deal was said to be coming ‘next week’ last week and a couple of weeks before that.

Yahoo, Google ad deal near

SAN FRANCISCO -- Yahoo Inc could announce within a week a deal with Google Inc in which Yahoo's web search results would carry Google advertising, a source confirmed to Reuters.

As Icahn Storms The Gates, Yahoo Sends Google Ad Smoke Signals Again

Every time things heat up at Yahoo (NSDQ: YHOO), they seem to play the Google (NSDQ: GOOG) card. In the days before it went into failed negotiations with Microsoft (NSDQ: MSFT), the company leaked word that an ad deal with Google would be announced soon, possibly the following week. That didn’t happen once the deal collapsed. And now, with Yahoo totally back in play, here it comes again: News.com is corroborating a New York Post story from this morning, suggesting a deal is imminent and that an announcement is expected—wait for it—next week.

Yahoo could announce Google ad deal in a week: report

LOS ANGELES (Reuters) - Yahoo Inc may announce a deal to carry search advertisements from Google Inc within a week as it defends itself from the threat of a hostile takeover bid by Microsoft Corp , the Wall Street Journal reported on Thursday.

Yahoo could announce Google ad deal in a week - WSJ

LOS ANGELES (Reuters) - Yahoo Inc may announce a deal to carry search advertisements from Google Inc within a week as it defends itself from the threat of a hostile takeover bid by Microsoft Corp, the Wall Street Journal reported on Thursday.

Yahoo could announce Google ad deal in a week: report

LOS ANGELES (Reuters) - Yahoo Inc may announce a deal to carry search advertisements from Google Inc within a week as it defends itself from the threat of a hostile takeover bid by Microsoft Corp , the Wall Street Journal reported on Thursday.

Microsoft loses U.S. search users to Google and Yahoo

Microsoft lost Internet search users in the United States to Google and former takeover target Yahoo last month, research firm ComScore said. Microsoft, the world's biggest software maker, handled 8.5 percent of queries in May, down from 9.1 percent the month before, Reston, Va.-based ComScore said Thursday in a statement. Google extended its lead to 61.8 percent, and Yahoo grew to 20.6 percent, ComScore said. The companies are vying for a bigger piece of the $41 billion online advertising market. Microsoft's talks to buy Yahoo's search business for $1 billion ended last week, around the time Yahoo struck a deal to show some Google ads on its search pages. Microsoft's proposal would have included an $8 billion investment in Yahoo. Google handled 61.

Yahoo Could Announce Google Search Deal Next Week

After a pretty quiet several weeks, the Microsoft-Yahoo battle is suddenly getting a lot louder. After Microsoft CEO Steve Ballmer said early Thursday he might walk out on its offer to buy Yahoo, the Internet portal floated the likelihood of a Google search ad deal. Then late Thursday night, Microsoft came right back with a leak in the Wall Street Journal that it’s leaning toward a hostile deal as early as Friday.

Yahoo-Google ad deal could happen next week -source

SAN FRANCISCO, May 1 (Reuters) - A search advertising deal between Yahoo Inc (YHOO.O: Quote, Profile, Research) and Google Inc (GOOG.O: Quote, Profile, Research) could come as early as next week, a person familiar with the matter said on Thursday.

Yahoo in ad deal with Google after Microsoft talks end; Apple to release cheaper iPhone

NEW YORK (AP) - Yahoo, Microsoft and Google took center stage in the tech sector this week, as Yahoo announced an advertising deal with rival Google after revealing that its takeover talks with Microsoft Corp. had ended without a deal.

Google 'stronger than ever' after Microsoft-Yahoo tussle

SAN FRANCISCO (AP): Microsoft Corps abandoned takeover bid for Yahoo Inc. appears to have culminated with a disheartening thud for those two companies but amounted to yet another coup for online search leader Google Inc. What began in January as Microsofts most audacious attack yet on Google instead paved the way for the Internets most powerful company to gain even more clout through a deal that gives Google access to a large chunk of Yahoos advertising space. By submitting to a partnership that endorses Googles search advertising technology as a better choice than its own, Yahoo is giving online marketers even more incentive to spend most of their money with its biggest rival, according to industry analysts. It looks like such a sweet deal for Google that the US Justice Department and lawmakers are expected to take a hard look at th

Report: Justice Dept. Investigating Yahoo-Google Ad Deal

Washington - The Justice Department is investigating whether an advertising tie-up between Yahoo (NASD: YHOO) and Google (NASD: GOOG) violates antitrust laws, Reuters reported. Under a two-week test, scheduled to end this week, Yahoo is using Google's online ad system to provide relevant ads alongside its search results.

Yahoo rushing Google deal to fight Icahn?

Yahoo is accelerating the process of launching an expanded Google deal to stave off investor Carl Icahn's board takeover attempt and a resulting Microsoft buyout, say alleged sources for the New York Post. The renewed threat of a Microsoft acquisition has supposedly led Yahoo to step up plans that would let any company make bids for ad placements on Yahoo's search system, effectively rewarding Google by handing the bulk of sales to the most dominant ad provider.

Yahoo Could Announce Google Ad Agreement Within A Week - Report

(RTTNews) - Yahoo Could Announce Google Ad Agreement Within A Week - Report. For comments and feedback: contact editorial@rttnews.com

Yahoo could announce Google deal in a week: Report

LOS ANGELES: Yahoo Inc may announce a deal to carry search advertisements from Google Inc within a week as it defends itself from the threat of a hostile takeover bid by Microsoft Corp, the

Justice Dept. Launches Formal Probe of Google-Yahoo Ad Deal

Washington - The U.S. Department of Justice has announced a formal probe of Yahoo's (NASD: YHOO) proposed online advertising partnership with Google (NASD: GOOG), and will seek documents and information from third party companies with a vested interest in the sector, The Washington Post reported on Wednesday. Google and Yahoo had agreed to voluntarily delay the deal -- which would see Google serve ads against Yahoo search results -- while the Justice Dept. made an informal inquiry, "but a formal investigation signals that the department may have found some cause for concern," The Post reported.

UPDATE 1-Yahoo could announce Google ad deal in week-source

SAN FRANCISCO, May 1 (Reuters) - Microsoft Corp (MSFT.O: Quote, Profile, Research) Chief Executive Steve Ballmer said on Thursday that walking away from a deal with Yahoo remained one of "three big options" the company is weighing and to expect an announcement shortly.

Google Ad Deal: 'Free Money' for Yahoo?

Now that the tech industry has had a few days to digest the blockbuster ad deal that Yahoo signed with Google, numerous commentators have declared it a death knell for Yahoo's search-ad business.

Yahoo to run Google Adsense; Gchat/YIM link up...

Building on its text-advertising dominance, Google on Thursday said that it has reached an agreement to allow Yahoo to serve Google's Adsense search and contextual advertising as well as allow enable users on Gchat and Yahoo! Messenger to communicate without between the networks. Under the predicted non-exclusive 10-year agreement, Yahoo! has the option to display Google ads alongside its own natural search results in the U.S. and Canada and Yahoo! can serve contextually targeted ads on its U.S. and Canadian web properties as well as on its current publisher partner sites. Yahoo, however, is free to enter into similar agreements with other advertising providers and use Google's advertising on as many or as few of its search results and content pages as it chooses.

Google rebrands DoubleClick's affiliate ad program

JotSpot became Google Sites, Writely became Google Docs, Picasa might become Google Photos. And as of this week, DoubleClick's Performics affiliate ad network has become the Google Affiliate Network as part of Google's $3.1 billion acquisition of the ad firm. The premise remains the same: publishers get a commission when someone not only clicks on their ad, but then goes on to buy something.

Google re-brands DoubleClick's affiliate ad program

JotSpot became Google Sites, Writely became Google Docs, Picasa might become Google Photos. And as of this week, DoubleClick's Performics affiliate ad network has become the Google Affiliate Network as part of Google's $3.1 billion acquisition of the ad firm. The premise remains the same: publishers get a commission when someone not only clicks on their ad, but then goes on to buy something.

Microsoft-Yahoo Searching For A Price; Talks Could End Next Week: Reports

In the latest developments between Microsoft (NSDQ: MSFT) and Yahoo (NSDQ: YHOO), Reuters reports that the two parties are now focused on arriving at a value for Yahoo’s search business, and that discussions could end in the “next week or so.” The story, which quoted an unnamed person familiar with the matter, said in the latest scenario, Microsoft is proposing to buy Yahoo’s search business and take a minority stake in the company after Yahoo sells off its Asian assets. But apparently, the complicated part is in determining a price. The source explained that any amount “would be tied to how revenue-sharing and other deal terms are structured.” Two possibilities: Microsoft may pay Yahoo for search queries and traffic acquisition costs and Yahoo may seek guarantees on the rate Microsoft will pay and a specific time commitment f


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