|
Google marches into Russia with ad buy: related news
Tags:
google russia ad buy into marches
The company hopes that the buy will increase its advertising reach in the fast-growing Russian market. Google claims that the $140 million buy will allow its advertisers to reach a larger group of websites in the region and allow for better targeting of ads on Russian sites.
in Search Engines
via Yahoo! UK and Ireland @ 20:03 18th Jul
- Related
The company hopes that the buy will increase its advertising reach in the fast-growing Russian market. Google claims that the $140 million buy will allow its advertisers to reach a larger group of websites in the region and allow for better targeting of ads on Russian sites.
in Search Engines
via PC Magazine UK @ 20:05 18th Jul
- Related
The company hopes that the buy will increase its advertising reach in the fast-growing Russian market. Google claims that the $140 million buy will allow its advertisers to reach a larger group of websites in the region and allow for better targeting of ads on Russian sites.
in Search Engines
via VNUNet.com @ 20:06 18th Jul
- Related
JotSpot became Google Sites, Writely became Google Docs, Picasa might become Google Photos. And as of this week, DoubleClick's Performics affiliate ad network has become the Google Affiliate Network as part of Google's $3.1 billion acquisition of the ad firm. The premise remains the same: publishers get a commission when someone not only clicks on their ad, but then goes on to buy something.
in Search Engines
via CNET News.com @ 13:25 1st Jul
- Related
JotSpot became Google Sites, Writely became Google Docs, Picasa might become Google Photos. And as of this week, DoubleClick's Performics affiliate ad network has become the Google Affiliate Network as part of Google's $3.1 billion acquisition of the ad firm. The premise remains the same: publishers get a commission when someone not only clicks on their ad, but then goes on to buy something.
in Search Engines
via CNET News.com @ 11:50 1st Jul
- Related
Are you kidding me? Google getting rid of Google Page Creator, this must be a joke. No, it's for real. Google says they're going to be transitioning all Google Page Creator websites into their new Google Sites. Excuse me, but Google Sites doesn't come close to being as good as Google Page Creator. Why in the world would Google choose to keep the lesser of the two?
in Webmaster Tips
via About @ 8:14 7th Aug
- Related
Philipp Lenssen writes "Google announced their very own browser project called Google Chrome — an announcement in the form of a comic book drawn by Scott McCloud, no less. Google says Google Chrome will be open source, include a new JavaScript virtual machine, include the Google Gears add-on by default, and put the tabs above the address bar (not below), among other things. I've also uploaded Google's comic book with all the details (details given from Google's perspective, anyway... let's see how this holds up). While Google provided the URL www.google.com/chrome there's nothing up there yet."
in Web Developer
via Slashdot @ 16:47 1st Sep
- Related
MINNEAPOLIS, BUSINESS WIRE -- Best Buy (NYSE:BBY), the nation's leading consumer electronics retailer, today announced that it will begin rolling out twelve Best Buy Express(TM) automated kiosks in major airports across the U.S. as part of a pilot program. Best Buy Express kiosks will offer a variety of products and accessories at familiar store prices that will appeal to business and leisure travelers alike. Best Buy has teamed with third party ZoomSystems to launch the test.
in Gadgets
via Consumer Electronics Net @ 12:45 11th Aug
- Related
imageComplaining about how comScore (NSDQ: SCOR) undercounts unique visitors compared to their internal numbers is a fairly constant refrain from web publishers. So when Google (NSDQ: GOOG) Ad Planner was released with the promise of better figures (i.e. higher unique visitor counts) than comScore, Federated Media head John Battelle was initially enthused. But after comparing the first set of numbers between the two, Battelle writes on his Searchblog, that Google Ad Planner is hardly the hoped for comScore-killer. While the comparison data Battelle received is from comScore, he says given that comScore’s reputation depends on not juicing the stats, he is inclined to trust that the research is bias-free. Battelle’s review follows others, such as ad agency and web publishers, who also found that Google Ad Planner was, in the words of Fo
in Search Engines
via PaidContent.org @ 0:52 16th Aug
- Related
Microsoft executive Peter Cullen says that Google might have some great products but that they are about ten years behind Microsoft in terms of protecting people’s privacy online. One cited example is the problem that Google has had with Street Views capturing photos of people that they don’t want online, a problem Google has dismissed by saying that anyone could take those same pictures and put them on the Internet. Cullen says that Microsoft has built privacy into its core design and that Google is going to need to do the same thing as it grows. In fact, Microsoft is trying to use its privacy tools against Google; the latest beta version of Internet Explorer 8 has a privacy mode that has the potential to keep even Google from collecting information to use in ad targeting.
in Search Engines
via Broadband Reports @ 22:57 30th Aug
- Related
Atomic MPC | CRN Australia | iTnews | PC Authority | PC Authority Business Centre | SC Magazine | Careers
in Search Engines
via IT News Australia @ 4:56 21st Jul
- Related
Back in June, when Google announced Google Trends For Websites and Google Ad Planner, I wrote a post comparing Google's data to comScore's data and concluded that Google had a lot of work to do to get their data right.
in Search Engines
via Seeking Alpha @ 4:38 17th Aug
- Related
Google and Verizon have often been on opposing sides of deals and issues (like those issues that arose during the 700 Mhz spectrum earlier this year). However it looks like the two companies are about to put the past behind them as they are rumored to be nearing a deal which would make Google the default search engine on all Verizon phones. The two companies would split ad revenue so that both would benefit. The deal has not been commented on by either party but sources say that a major point of contention is that Google seeks to save user search information in order to improve targeted ads and Verizon wants to keep that data to itself. Google is already the default search engine for Sprint phones and has a search partnership with Nokia plus the first Android phone has just gotten FCC approval so this is another step for Google towards do
in Search Engines
via Broadband Reports @ 16:19 23rd Aug
- Related
Google is assuring users of its Analytics product that their data is protected. Apparently, the recent announcements of Google Trends for Websites and Google Ad Planner had some web site owners concerned about how much data sharing was going on among the various offerings.
in Search Engines
via Searchenginewatch @ 16:16 7th Jul
- Related
July 17, 2008 – (HOSTSEARCH.COM) – Google has launched a program that allows web hosts to integrate Google webmaster tools directly into their webmasters’ hosting accounts, it was revealed today. The program comes on the heals of last year’s pilot partnership with Go Daddy which gave every Go Daddy customer easy access to Google Webmaster Tools via hosting accounts (see: http://www.hostsearch.com/news/the_go_daddy_group_news_6578.asp).
in Web Developer
via Host Search @ 15:58 21st Jul
- Related
mytrip points out news that Google's index of unique URLs has reached a milestone: one trillion. Google's blog provides some more information, noting, "The first Google index in 1998 already had 26 million pages, and by 2000 the Google index reached the one billion mark. Over the last eight years, we've seen a lot of big numbers about how much content is really out there. To keep up with this volume of information, our systems have come a long way since the first set of web data Google processed to answer queries. Back then, we did everything in batches: one workstation could compute the PageRank graph on 26 million pages in a couple of hours, and that set of pages would be used as Google's index for a fixed period of time. Today, Google downloads the web continuously, collecting updated page information and re-processing the entire web-l
in Search Engines
via Slashdot @ 10:55 26th Jul
- Related
theodp writes "If you checked out Google-wannabe Cuil, you learned that mapping search results to relevant images isn't a trivial task. But even Big Dog Google isn't immune to embarrassing graphics gaffes. Readers of Google News were shown that Russian troops are thrusting into the outskirts of Savannah, Georgia, thanks to the Google Maps graphic accompanying a story about Russian incursions into Georgia — the nation-state in the Caucasus, not the Caucasian-pride-ridden state in the southern US. Yahoo! Answers also had some fun with the GA-Georgia mix-up — 'I live in georegia but i dont see rusia no where not even sound but they says theres tanks should i be worrie' (Google cache) — before a spoilsport deleted the question."
in Web Developer
via Slashdot @ 1:32 10th Aug
- Related
It appears the everyone's new favorite borg-like monolith corporation is taking it on the chin once again for overly aggressive go-to-market strategies. This time allegations have surfaced about how Google treats its technology partners, specifically with respect to IP infringement. Apparently Chicago-based company LimitNone is claiming Google's partnership with them, as a third party developer brought on to enhance Google products, went awry when they decided to just steal the small software company's technology. This technology was rolled into a Google Apps product that basically allows users to migrate their MS Outlook email and contacts into gMail products. LimitNone CEO, Ray Glassman states, "Google claims its core philosophy is
in Search Engines
via Hot Hardware @ 6:04 28th Jun
- Related
russia.jpgMOSCOW: Google has stepped-up the pace of its march into the emerging market of Russia with the $140 million (€88m; £70m) purchase of Cyrillic online ad business Begun.
in Search Engines
via WARC @ 3:24 22nd Jul
- Related
Google developed a system that lets advertisers limit and measure the number of times users view ads on its partners' sites. Clients will be able to better place ads based on the number of views they get and the number of users that visit a Web site after seeing it, Mountain View-based Google said Thursday in an e-mailed statement. The technology will be available within months, Google said. The product comes out of Google's acquisition of online ad company DoubleClick, bought in March to boost sales of promotions with pictures and videos.
in Search Engines
via SiliconValley.com @ 6:49 8th Aug
- Related
Today, on Mad Money, Google (Nasdaq: GOOG) CEO Eric Schmidt said Google will absolutely not sell an ad on the homepage. Mr. Schmidt said Google could reap x number of billions if it sold ads on the homepage, but Google cares more about the end-user experience than just reaping short term profits.
in Search Engines
via Street Insider @ 16:07 13th Aug
- Related
Here’s a link to a Marketplace radio commentary that aired yesterday in which I argue that search engines should give you a cut of their ad revenue when you click through on an ad. Microsoft’s cashback system pays you if you click through and buy. But just the act of consuming the ad should have some value even if you don’t buy.
in Search Engines
via New York Times @ 18:15 23rd Jul
- Related
Google buys a lot of software companies -- YouTube, Blogger, Picasa, GrandCentral, Keyhole (Google Earth), Writely (Google Docs), JotSpot (Google Sites), Dodgeball etc -- but there's a tendency for them to stagnate. Nik Cubrilovic at TechCrunch IT reckons this is because of Google's proprietary software stack. In Why Google Slows Down Acquired Companies, he says:
in Search Engines
via Guardian Unlimited @ 11:20 17th Jul
- Related
Google has signed a deal with digital-map maker Tele Atlas which allows Google to use the firm's map data on a host of devices including cellphones and gadgets based the much anticipated Android operating system. Under the terms of the 5-year deal Google will also continue to use Tele Atlas mapping data on a host of Google services such as Google Maps and Google Earth.
in Search Engines
via PC World @ 23:33 1st Jul
- Related
Search took 0.71 seconds.
|
|