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2008 EA SPORTS Madden Challenge Presented by Best Buy R Kicks off a New Season of Intense Competition for Madden Players Worldwide: related news

2008 EA SPORTS Madden Challenge Presented by Best Buy(R) Kicks off a New Season of Intense Competition for Madden Players Worldwide

Finalists of the EA SPORTS Madden Challenge presented by Best Buy to Compete at Beaches Turks & Caicos in January

Best Buy Canada Invests $1,000,000 in Kids Through New Giving Program

"Best Buy for Kids" Established to Help Bring Technology to Children BURNABY, BC, Sept. 26 /CNW/ - Best Buy, Canada's fastest growing specialty retailer and e-tailer of consumer electronics, today announced that in 2008 the company will contribute $1 million to charitable organizations focused on youth through its newly established Best Buy for Kids charitable giving program. "The goal of the Best Buy for Kids program is to strengthen Canadian communities by supporting local and national programs that help children achieve their full potential. We want to empower youth - especially those in need - by helping them excel in school, engage in their communities through sports and education, and develop life and leadership skills," said Best Buy Canada SVP Charles Tobin.

Best Buy Unveils New "Mobile Life" Store

Minneapolis-based Best Buy Co. Inc. officially announced that it is launching standalone stores in malls designed "to help customers get more from their mobile lives." At 3,000 sq. ft., the new Best Buy Mobile stores are double the size of the original standalone Best Buy Mobile stores, yet not as large as traditional Best Buy stores, which average about 40,000 sq. ft. Stores will launch in three mall locations this month in The Mall of America in Bloomington, Minn.; Fair Oaks Mall in Fairfax, Va.; and Woodfield Mall in Schaumburg, Ill. The new Best Buy Mobile stores will help customers navigate the wireless landscape by offering a full range of mobile devices, including phones, laptops and other handhelds, as well as teaching customers how the devices work together.

Best Buy Introduces Blue Label(TM): New Process for Developing Products Inspired by Listening to CustomersBlue Label is a different approach to technology from Best Buy that starts with the customer in mind. Best Buy partnered with leading PC manufac

MINNEAPOLIS, BUSINESS WIRE -- Best Buy Co., Inc. (NYSE: BBY) today introduced its Blue Label series, a line of consumer electronic products developed directly from customer feedback and delivering uncompromised performance. The Blue Label series is a result of collaboration between Best Buy and technology companies in which Best Buy gathers insights from customers and works with manufacturers to design products that address those needs.

EA Spent Over $10 Million on Madden Marketing in Last 18 Months

Gamedaily.Biz writes: "According to a new article from Nielsen Games on the growth of the Madden NFL franchise, EA Sports has spent many, many millions on advertising for Madden in the last year and a half. One might think that EA's Madden games sell themselves – and to some degree that's probably true (it's also the only official NFL video game) – but it would be foolish to ignore the marketing muscle that EA throws behind its football juggernaut with each release.

Best Buy(R) Counts Down the Arrival of Wrath of the Lich King(TM) in New York City

World of Warcraft(R) Players to Meet Blizzard Entertainment(R) Developers and Be Among First to Obtain Their Copy at an Exclusive Launch Celebration MINNEAPOLIS--(Business Wire)-- Alliance and Horde members will converge on the Best Buy at 44th Street and 5th Avenue to take part in the highly anticipated midnight launch of Blizzard Entertainment(R)'s World of Warcraft(R): Wrath of the Lich King(TM). The celebration, starting at 8 p.m. Eastern Time on Nov. 12 at the Best Buy store near Times Square, is the premiere developer meet-and-greet in the U.S. for the popular World of Warcraft game and the only such event on the East Coast. The event includes appearances by Blizzard Entertainment cofounders Mike Morhaime, CEO, and Frank Pearce, executive vice president of product development.

Best Buy Mobile to carry iPhone in Canada

TORONTO and BURNABY, BC, Sept. 26 /CNW/ - Best Buy Canada, Canada's fastest growing specialty retailer and e-tailer of consumer electronics, today announced that it will be carrying Apple's iPhone 3G at Best Buy Mobile stores(x) in Canada beginning October 1st. "The iPhone is a revolutionary product that has changed the way people think about their mobile phone and we are pleased to be able to help Canadians get their hands on one of the hottest new products introduced in Canada this year," said Phil Johnston, Director, Wireless Solutions, Best Buy Canada Ltd. "We want Canadians to know that they can count on Best Buy Mobile for the latest and greatest in mobile technology." Best Buy Mobile plans to sell the iPhone 3G at the suggested retail price of $199 for the 8GB model and $299 for the 16GB model with a three-year contract from Rogers

Best Buy Unveils New Social Change Platform on Eve of Presidential Election to Give...

Best Buy Unveils New Social Change Platform on Eve of Presidential Election to Give Teens a Voice - First IMO Survey Reveals Teens More Troubled by Economy Than War - 80 Percent Say They Want to Sit Down With McCain and Obama MINNEAPOLIS--(Business Wire)-- Most teens do not have a vote, so @15, a new teen-led social change platform underwritten by Best Buy (NYSE:BBY), has been launched to give them a voice. Today, with the release of the first in a series of quarterly @15 IMO (shorthand for "In My Opinion") polls, teens will be heard. Best Buy also announced it is inviting teens to help direct its philanthropy through the newly-created @15 Fund, which teens will execute to help fund social change projects. The first @15 IMO survey, conducted in September 2008, reveals that the majority (80 percent) of U.

Best Buy Receives 2008 New Freedom Initiative Award

MINNEAPOLIS (Business Wire) -- Best Buy Co., Inc. (NYSE: BBY) received the Secretary of Labor's 2008 New Freedom Initiative Award from the U.S. Department of Labor's Office of Disability Employment Policy in honor of outstanding efforts and commitment to improving the workplace for Best Buy(R) employees and customers with disabilities. The Minnesota-based company is the first corporation in the state to receive the award.

New Zealand cricket fans will have a new way of measuring the performances of players in domestic cricket competitions with the launch today of a new player ranking system for the 2008/09 season.

The Most Valuable Player (MVP) system was originally developed by the Professional Cricketers’ Association (PCA) in England, and will be promoted in New Zealand by the New Zealand Cricket Players Association (NZCPA) in association with New Zealand Cricket (NZC). It is the newest benchmark in the game, for the first time allowing all aspects of a player’s game to be combined and giving him a ranking in relation to his peers.

Best Buy(R) News Media Policy Eases Store Access For North Carolina's Sales Tax Holiday

BUSINESS WIRE -- Best Buy Co., Inc. (NYSE: BBY) -0- *T What: Best Buy is pleased to participate in North Carolina's upcoming sales tax holiday November 7 - 9. During the holiday, the nation's leading consumer electronics retailer is offering ENERGY STAR-qualified products tax free, including refrigerators, freezers, clothes washers, air conditioners and dehumidifiers. All purchases should be for personal, non-commercial use. Local Best Buy BlueShirts are available for live or taped in- store interviews and can offer: -- Information about the latest technology -- B-roll or photography How: Best Buy Public Relations Department is instituting a "manager-approval" news media policy for newspaper, TV and radio reporters for the sales tax holiday.

WWE(R) SmackDown(R) Vs. Raw(R) 2008 Reaches "Platinum Hits" Sales Milestone for the Xbox 360(R) Video Game and Entertainment System from Microsoft

TMCNet: WWE(R) SmackDown(R) Vs. Raw(R) 2008 Reaches "Platinum Hits" Sales Milestone for the Xbox 360(R) Video Game and Entertainment System from Microsoft

/R E P E A T -- Best Buy Canada Launches Gears of War 2 at Midnight Opening Events/

TORONTO, Nov. 6 /CNW/ - Best Buy Canada will launch Gears of War(R) 2 at midnight opening events at all Best Buy locations across the country (8 a.m. in Quebec and Gatineau. Gears of War 2 picks up six months after the events of Gears of War(R) - gamers will find themselves taken back into the deep and harrowing story of humankind's battle for survival against underground creatures known as the Locust Horde. Gears of War 2 is the sequel to the critically acclaimed best-seller Gears of War, which sold over three million copies in just ten weeks, and was the fastest-selling next-generation game of 2006. Both Gears of War and Gears of War 2 are designed exclusively for the Xbox 360(R) console.

Best Buy(R) Counts Down the Arrival of Wrath of the Lich King(TM) in New York City

MINNEAPOLIS --(Business Wire)-- Alliance and Horde members will converge on the Best Buy at 44th Street and 5th Avenue to take part in the highly anticipated midnight launch of Blizzard Entertainment(R)'s World of Warcraft(R): Wrath of the Lich King(TM). The celebration, starting at 8 p.m. Eastern Time on Nov. 12 at the Best Buy store near Times Square, is the premiere developer meet-and-greet in the U.S. for the popular World of Warcraft game and the only such event on the East Coast.

Best Buy Debuts Store Designed for Women

Richfield, Minn.-based Best Buy Co. Inc. debuted a new store designed for women in the Denver area on Oct. 4. The company tailored the Arapahoe/Parker store, located at 15800 E. Briarwood Circle in Aurora, Colo., to meet the unique needs of the Denver market by gathering insight from local consumers. The design of the store reflects the Colorado lifestyle and sentiment of the people. Local residents assisted Best Buy in choosing the store furnishings, so that the room displays would exemplify elements of a traditional Colorado home. These features include softer lighting, lifestyle imagery and more neutral-tone colors in display areas. Best Buy will also offer educational classes pertaining to the specific interests of the Denver community. While designing the store, Best Buy integrated key insights from women and consulted with its Women

Gretzky, Samsung, Best Buy Make Powerplay for Minor Hockey

Donation to Wayne Gretzky Foundation helps support 99 minor hockey associations >> VANCOUVER, Nov. 7 /CNW/ - The Great One is helping 99 minor hockey clubs across the country kick-off a great hockey season. Through a team effort with Samsung Electronics Canada and Best Buy Canada, the Wayne Gretzky Foundation is presenting 99 minor league associations with a $1,000 bursary to help them cover expenses related to running their 2008-2009 minor hockey programs. Earlier this year, the companies launched the 99 Reasons campaign to help raise funds for the Foundation. During the campaign period, a portion of the proceeds from the sale of all Samsung TVs at Best Buy locations was donated to the Wayne Gretzky Foundation. Best Buy stores also sold exclusive Wayne Gretzky commemorative stickers for $0.

O2 Wireless Inks Deal with Best Buy

ENGLEWOOD CLIFFS, N.J., Nov. 20 /PRNewswire/ -- O2 Wireless, a nationwide provider of prepaid cellular service that features highly competitive rates and FREE International long distance to 50+ countries, has inked a deal with Best Buy, to offer the NEW O2 Wireless Universal SIMCard[SM] and O2 Wireless airtime recharge cards in 1,150 Best Buy, Best Buy Mobile stores, Best Buy kiosks and online at BestBuy.com.

Best Buy Mobile Unveils New ?Mobile Life? Store

US based electronics retailer, Best Buy is launching a new range of stand-alone stores in shopping malls. The stores will target mall shoppers that don’t traditionally shop at Best Buy’s big-box stores: women and younger shoppers; so-called “tweens” and teenagers. Currently, this audience shops multiple retailers for many of their products, while Best Buy aims to put its "mobile lifestyle" goods into one single retail outlet.

EA Challenges Players to Master Popular Pastimes With New For Dummies Games for Nintendo DS and PC

LOS ANGELES, BUSINESS WIRE -- The Casual Entertainment Label of Electronic Arts Inc. (NASDAQ:ERTS) announced today three new video games inspired by the world famous For Dummies(R) brand are available in stores now: Travel Games For Dummies(R) for the Nintendo DS(TM), Brain Training For Dummies(R) for the PC, and Poker For Dummies(R) for the PC. Developed in collaboration with Beanbag Studios, under license from Wiley Publishing, Inc., the For Dummies titles enable players to learn, improve or find new ways to play the world's most popular games and activities.

Best Buy Canada Launches Gears of War 2 at Midnight Opening Events

Game enthusiasts expected to line up for copies of highly anticipated sequel, Gears of War 2 >> TORONTO, Oct. 30 /CNW/ - Best Buy Canada will launch Gears of War(R) 2 at midnight opening events at all Best Buy locations across the country (8 a.m. in Quebec and Gatineau. Gears of War 2 picks up six months after the events of Gears of War(R) - gamers will find themselves taken back into the deep and harrowing story of humankind's battle for survival against underground creatures known as the Locust Horde. Gears of War 2 is the sequel to the critically acclaimed best-seller Gears of War, which sold over three million copies in just ten weeks, and was the fastest-selling next-generation game of 2006. Both Gears of War and Gears of War 2 are designed exclusively for the Xbox 360(R) console.

New Best Buy Store Designed From Customer Insight

Best Buy is opening a new store in Denver built in partnership with the local community it will serve on a daily basis. The Arapahoe/Parker store, located at 15800 East Briarwood Circle in Aurora, will officially open to the public on Saturday, October 4, 2008 (see also Best Buy).

Best Buy Wards Off Vampires Taking a Bite Out of Your Wallet

Best Buy Declares October 30th National Vampire Awareness Day MINNEAPOLIS, Oct. 29 /PRNewswire-FirstCall/ -- A trip to Transylvania may seem like a walk in the park when compared to the hidden vampires lurking in homes across the country. Best Buy Co., Inc. (NYSE: BBY) announced today that it will help innocent victims put an end to this vampire reign of terror by declaring October 30, 2008, National Vampire Awareness Day. Vampire Power is the electricity that consumer electronics and appliances use while they are switched off or in a standby mode. This insidious phenomenon is responsible for wasting an estimated $4 billion in the U.S. annually and the Department of Energy notes that this figure could rise by 20 percent by 2010. Forty percent of all electricity used to power electronics and appliances in the average American home is consu

The London Chamber Orchestra kicks off its 2008/09 season with a programme designed by Studio...

The London Chamber Orchestra kicks off its 2008/09 season with a programme designed by Studio Dempsey, which created the LCO’s original identity. The new design incorporates defused optical roundels that gently ‘vibrate'.

Bethesda Softworks and Best Buy Bring Fallout 3 to Fans with Midnight Launch Events Across the Country

October 24, 2008 (ROCKVILLE, MD)– Bethesda Softworks®, a ZeniMax Media company, and Best Buy Co., Inc. have announced that in response to huge demand for Bethesda’s award-winning upcoming game, Fallout® 3, there will be midnight openings at Best Buy stores across the country the evening of October 27. Best Buy customers at select stores in the Washington, DC, New York, Los Angeles, Minneapolis, Dallas and Chicago metropolitan areas will be among the first to play one of the most anticipated videogames of the year.

Best Buy sells mobile superiority with new online search tool

Burnaby, BC-HQ'd Best Buy Canada is launching a new site, BestBuyMobile.ca, to better inform consumers on the new Best Buy Mobile stores.


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